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Account-Based Marketing

How does BizKonnect help businesses with account based marketing by leveraging account maps?

According to ITSMA, ABM considers, “individual accounts as markets in their own right.” To achieve the same, BizKonnect follows a targeted, account-centric and iterative approach. We help you to start with identifying your target accounts with a focus to expand your marketing outcome and make it impactful. If you are highly focused to attain elite corporate deals, our proven and successful ABM↗ capabilities would surely help you to market your offering to every decision-maker rather than a single individual. Thus, you’ll be enabled to kick-off on the right foot to widen your business opportunities.

BizKonnect helps you implement and execute Account Based Marketing at scale leveraging its customized and actionable Org charts. We have a business knowledge graph of 20+ million global companies. It has heat maps (organization charts with insights and connections) of all these companies. The key here is to see the prospect account and decision-makers in context to your solution. There are solutions that provide generic databases and intelligence. We provide contextual account maps with people and insights as per your context. This context makes the maps very relevant and effective to you.

What are the key steps in ABM and how BizKonnect Help?

Account Based Marketing↗ starts with identifying your target accounts. BizKonnect takes a Theme based approach here. The theme in our terms is the combination of Business Solution, Technology, Location, Decision Maker, Target company size.

Once you have identified the accounts, you need to understand the decision-maker group within these accounts. BizKonnect provides Heat Maps (Organization charts with your relationships and insights) of your target enterprises with your connections mapped on it. These organization charts are customized as per your needs. These focus on your target business unit and the decision-makers of your interest. These have your connections highlighted on the organization charts so that you can contact them. It also provides contact details of the decision-makers in these Org Charts.

Once you have identified the accounts and personas, the next step is to ACT - to reach out to them with a very personalized message. Our solution takes the campaign to the next level of personalization by giving templates with personal and corporate connection points at an individual level.

We primarily track what stage the account is in – Identified, Researched, Connected, Warm, Hot and Signed. The metrics track how many accounts have moved further from one stage to another indicating our success in nurturing the accounts. The other metrics we track are the “BANK” score, Budget, Authority, Need and Konnect being knowledge connections in the account. The score indicates how qualified that account is to target and hence the priority. These metrics help in the first stage of the ABM – Identifying the accounts.

Can BizKonnect’s ABM approach help in generating quality enterprise leads?

Yes. We avoid guesswork and determine your market, industry domain, and ICP with regard to your offerings. Eventually, we leverage actionable org charts↗ of your target company. These Org charts help you to get multiple entry points and paths to the decision makers so that you are not stuck if any of your connections leaves or is not showing interest.

Just like Google Maps helps you to navigate and reach faster to your destination, these Konnect Maps ( account maps with your connection and relevant insights ) help you to navigate the large enterprises on the fastest sales track along the decision making tree. BizKonnect has its action workbench supporting personalized campaigns leveraging the account data, business insights and campaign tool. The technology, products, the account intelligence that BizKonnect has aggregated and its theme based campaign solution makes it one of the most effective solutions for implementing your ABM initiative at scale.

How BizKonnect Enhances ABM Strategy with Actionable Sales Data?

BizKonnect provides strategic ABM↗ solutions that are combined with intent sales data and intelligent technology tools. The focus is to enable our client's sales and marketing team to prioritize prospect accounts, create an effective communication model that ensures faster deal closures, better engagement, lesser bounce rates and increased ROI. These intelligent data insights are up-to-date with regards to targeted decision-makers, their requirements, pain points, job roles, responsibilities, etc. Eventually, helping businesses to place their offerings in a way that hits rightfully. Such data are capable of squeezing out high revenue margins and also provide benefits like ensuring major positive impact of messages sent to targeted individuals, nurturing more leads from prospect accounts, accelerating ROI and more.

How BizKonnect collects sales intelligence data and what is the level of confidence in its accuracy?

BizKonnect has built a database of 20+ Million companies and people using our technology and manual efforts. We have our own semantic search and Natural Language Processing ( NLP ) platform which extracts business entities like people, companies, location, industry, business solutions, technologies, customers, investors from the text on the web and creates a “Business Knowledge Graph” of companies. You can see its demo on www.biznlp.com↗ as we have launched it as an open NLP platform.

Our web crawlers leverage this, visit websites and other web sources like google, bing, LinkedIn, Facebook, blogs, etc and gather the “Business Knowledge Graph” of companies and authorities. As you know these technologies are not 100% accurate so we do manual verification of the complete data to make it 100% accurate. We give a lot of importance to data quality as it is the most important parameter. That is the reason we do another manual verification before sending the Org charts and data so that the data is as fresh as the date on which it is sent. We provide a 100% quality guarantee and free replacement for any bad data( if any ).

Org Chart:

What is ORGKonnect by BizKonnect?

ORGKonnect is our self-service portal with a repository of organization charts↗ of all global enterprises. You can get a customized organization chart for any company based on the target profile. They give an integrated view of an account to management, marketing, sales, account management and inside sales.

For any seasoned B2B sales team, our actionable organization chart can act as one of the peerless modes of engagement to spruce up the sales by executing strategic account management protocols. These charts do not just give the insights of decision makers and influencers but also map the references and pain point indicators on top of the organization charts. In a way, it is a definitive roadmap that takes you to your buyer by providing a detailed visual illustration of roles, and authority relationships across the targeted organization. It enables you to effectively target the decision-makers of your prospect accounts.

How do these organization charts ensure more enterprise deal conversions?

Our org charts provide you with ready account maps with the complete org structure of your target company, their contact details. These are used as strategic maps to get one integrated view of the account and then leverage connections and insights to reach the prospects. The maps are also interactive and provide wider info on:

• The cluster of decision-makers for every account.
• Their job roles, reporting details, contact information and more.
• A larger number of open doors to connect with C-level executives.
• Increased number of senior-level communications and meetings.
• Ways to accelerate your current sales cycle with a reduction in churn metrics.
• More leads, boost in conversion, increased ROI, and others.

Would these org charts be able to map my team members' connections to the target person?

Yes. We have our own crawlers and NLP engine which extracts past companies, education institutes from LinkedIn profiles. All we need from you is the names of your colleagues who need to be mapped to find connections with the target account. You can also specify the customer’s name or technologies with whom you want to explore connections in the target account.

What is the billing process?

We send the invoice when you order the charts. You need to pay within 5 days of the receipt of the invoice. For premium ( more than 10 accounts ) and Enterprise (more than 50) subscriptions, we will bill at the end of the month for the charts ordered in that month. You need to pay at the end of the month for all the org charts ordered in that month.

How can one generate actionable contact details of target authorities right from Zoho CRM?

BizKonnect launched its actionable and customizable Account Maps↗ Extension on Zoho Marketplace. This integrated solution enables teams to keep sales and marketing teams aligned while increasing conversion rates, generating good leads, and more. Businesses can leverage accurate, updated, actionable, customizable, and 100% quality-assured insights of target profiles, every time.

With the integration↗, Zoho CRM enhances BizKonnect’s solution-providing capabilities. One can now access direct responsible authorized personnel for a particular organisation right from Zoho CRM. All while taking advantage of BizKonnect’s knowledge graph of 20+ million global companies.

How frequently data is refreshed?

At BizKonnect, providing 100% quality guaranteed data is of utmost priority for which regular data refreshment is a must. We are committed to refreshing data every 4 weeks. On being BizKonnect’s subscribed user, you’ll also be assisted with alerts on every update. The data refresh includes – new additions to the company, attrition, authority movements, new and updated connections and new business insights. For more dynamic data like News, Press releases, and Blogs, the data refresh can be set to be weekly.

How is personal data defined under GDPR?

According to the General Data Protection Regulation↗ (GDPR), “Personal data is any information which is related to an identified or identifiable natural person. Only if the processing of data concerns personal data, the General Data Protection Regulation applies. The term is defined in Art. 4 (1).” Such data subjects might include-

• Identification number, location data
• Physical, physiological, genetic, mental, commercial, cultural or social identity of a person. Telephone, credit card, or personnel number of a person
• Account data, number plate, appearance, customer number or addresses, etc.

Is the data provided GDPR compliant?

As per our legal review, providing business contacts complies with GDPR↗ as long as it is for a legitimate interest like company marketing and as long as it does not violate the fundamental rights of an individual. All the information we provide is business information taken from public sources available to all and given by the individual to the company or the public sites. The consent from the contacts needs to be for a particular purpose when you contact them. Our customers use this information to take consent before engaging further in their first communication. From our legal adviser, the business email marketing falls under legitimate interest in GDPR. We only collect or action data that is required for our own or our client's legitimate interests - which according to GDPR Recital 47↗ includes direct marketing.

BFSIKonnect

Does BFSIKonnect have role specific insights of BFSI companies?

Absolutely! BFSIKonnect offers role-specific insights tailored to the needs of professionals in the BFSI sector. Our tool helps you make informed decisions and stay ahead in this ever-changing sector.

With our comprehensive data and specialized tools, you can gain valuable insights into market trends, company hierarchies, and more. Unlock role-specific insights with BFSIKonnect and elevate your expertise in the BFSI world!

Does BFSIKonnect Provide actionable insights and hierarchy structure of companies like Wells Fargo, CitiGroup, etc.?

Yes! With BFSIKonnect, we go beyond just providing data – we deliver actionable insights and a clear hierarchy structure for companies like Wells Fargo, CitiGroup, and more. Our platform empowers you with valuable information on these industry leaders, their key stakeholders, and organizational structures.

Can BFSIKonnect insights be helpful if we look for the status of the agreement between Clinkle and Zions Bancorporation?

Certainly! BFSIKonnect is your go-to resource for staying updated on the status of agreements between companies like Clinkle and Zions Bancorporation, including its current status and any recent updates.

Can BFSIKonnect be helpful in understanding the difference between SunLife and Birla SunLife?

Indeed! BFSIKonnect is your ultimate solution for gaining a clear understanding of the differences between SunLife and Birla SunLife, including their organizational structures, key personnel, and business focus.

How helpful will BFSIKonnect be in leveraging “Nordea Bank ABP”?

BFSIKonnect is your ultimate partner in leveraging the potential of "Nordea Bank ABP" to the fullest. Our platform provides you with actionable insights, key contacts, and organizational charts to help you make informed decisions.

How accuracy and quality is maintained for such huge data in BFSIKonnect?

At BFSIKonnect, maintaining the utmost accuracy and quality of data for the vast BFSI company↗ universe is our top priority. We use a combination of advanced technology and manual verification to ensure data quality.

Can we get actionable insights of large BFSI companies?

Absolutely! With BFSIKonnect, actionable insights into large BFSI companies are just a few clicks away. Whether you're interested in understanding their financial performance, market trends, or organizational structure, BFSIKonnect empowers you to seize new opportunities and stay ahead in the dynamic world of BFSI.

How helpful are these org charts for account planning and personalized marketing?

The org charts of BFSI companies provided by BFSIKonnect are invaluable resources for account planning and personalized marketing. They help you identify the right contacts, understand reporting structures, and tailor your marketing efforts to the right stakeholders.

Is there a free trial available?

Absolutely! We believe in the power of experiencing BFSIKonnect first and before committing. Sign up for a free trial to explore insights, leverage org charts, and much more.

How can these org charts of international financial institutions and data benefit my business or research?

In a dynamic global market, BFSIKonnect's org charts↗ and powerful insights are at your disposal to help you make informed decisions and drive your business or research forward.

Can I request specific org charts or data for BFSI companies not currently listed on BFSIKonnect?

Absolutely! At BFSIKonnect, we value your needs and understand the importance of having access to the right data. Our dedicated team of sales intelligence experts will work diligently to fulfill your request and expand our database to meet your needs.

How frequently are the org charts of BFSI companies and data updated?

At BFSIKonnect, we understand the importance of providing our users with the most current information. This commitment to timely updates ensures that you have access to the most relevant insights to make informed decisions and stay ahead in the dynamic world of BFSI.

Demo sample↗

Are there resources or tutorials available to help me make the most of the platform's features?

Yes! We have resources & tutorials available showing features of BFSIKonnect. Rest assured your experience with our platform is seamless and successful.

Demo sample↗

Can I provide feedback or suggest improvements for the platform?

At BFSIKonnect, we highly value your feedback and suggestions. We believe that your insights help us improve and serve you better. We are committed to being your trusted partner in the BFSI↗ domain, and your feedback is instrumental in helping us achieve that goal.

Can BFSIKonnect help me understand the purpose that Discover Financial Services serves?

Indeed! BFSIKonnect is your ultimate resource for gaining a comprehensive understanding of the purpose that Discover Financial Services serves in the BFSI industry↗.

How does BFSIKonnect help me to understand BNM's (Bank Negara Malaysia) internal structure?

BFSIKonnect is your ultimate guide to understanding Bank Negara Malaysia's (BNM) internal structure. With BFSIKonnect's org charts↗, you can identify key decision-makers and understand the detailed view of BNM's hierarchy.

How can I gain BFSI domain knowledge using BFSIKonnect?

BFSIKonnect offers a comprehensive and engaging learning experience tailored for you. Dive into real-world case studies, industry insights, and expert-led webinars to gain practical knowledge and become a BFSI industry pro!

Check BFSIKonnect↗ for better understanding.

HealthKonnect

Does HealthKonnect have role-specific insights into healthcare companies?

Yes, HealthKonnect offers detailed role-specific insights into top healthcare companies↗. This feature is designed to provide users with comprehensive information tailored to specific roles within these organizations. By leveraging HealthKonnect, you can:

• Identify key decision-makers and their roles
• Understand specific responsibilities and areas of influence
• Customize insights and intelligence relevant to specific roles
• Benefit from in-depth analysis of market trends

HealthKonnect’s role-specific insights are designed to enhance your understanding of the internal workings of top healthcare companies, enabling you to make informed decisions and drive your business forward with precision.

How helpful are these healthcare-based org charts for account planning and personalized marketing?

HealthKonnect’s healthcare-based org charts are highly beneficial for account planning and personalized marketing. Here’s how they can help:

• Pinpoint the individuals who hold key decision-making roles
• Gain a clear view of the hierarchy and reporting lines
• Create highly personalized marketing campaigns
• Develop more effective account plans
• Foster stronger relationships by addressing the unique concerns
• Streamline your efforts by targeting relevant contacts

HealthKonnect’s org charts↗ provide the actionable intelligence needed to refine your account planning and personalize your marketing efforts. Ultimately, it leads to more successful engagements and business outcomes.

EnergyKonnect

Does EnergyKonnect have role-specific insights into energy companies?

Yes, EnergyKonnect provides role-specific insights into energy companies. Our platform offers detailed organizational charts↗ that include role-specific information for various positions within energy-based companies. This allows users to:

• Identify key decision-makers and their roles within the organization
• Understand reporting structures and departmental hierarchies
• Access job titles and responsibilities specific to the energy sector
• Gain insights into specialized roles unique to energy companies

Our data is regularly updated to ensure accuracy and relevance in the dynamic energy industry.

Does EnergyKonnect provide actionable insights and the hierarchy structure of companies like Chevron, Shell, Equinor, etc.?

Yes, EnergyKonnect offers comprehensive and actionable insights along with detailed hierarchy structures for leading energy-based companies such as Chevron, Shell, Equinor, and many others. Our platform offers:

1. Comprehensive org charts
2. Actionable insights
3. Regular updates
4. Customizable views

Besides, EnergyKonnect covers a wide range of energy companies↗, from oil and gas giants to renewable energy leaders, providing a comprehensive view of the industry's organizational landscape.

MediaKonnect

How can these org charts of international media companies and data benefit my business or research?

The organizational charts of international media companies↗ provided by MediaKonnect offer numerous benefits for businesses and research endeavors. These charts provide invaluable insights into the intricate hierarchies, reporting structures, and pivotal roles within each organization. Here's how they can benefit your business or research:

1. Strategic Planning
2. Targeted Marketing
3. Competitive Analysis
4. Research Insights

Overall, the org charts of international media companies provided by MediaKonnect empower businesses and researchers with the precise information they need to navigate the top media companies.

AutoKonnect

How can these org charts of international automobile companies and data benefit my business or research?

The org charts↗ of international automobile companies provided by AutoKonnect offer invaluable insights that can greatly benefit your business or research endeavors. By navigating the organizational structures of global automotive giants, our actionable data enables you to:

• Enhance Market Understanding
• Strategic Planning
• Targeted Marketing
• Competitive Intelligence
• Research and Analysis

In a nutshell, AutoKonnect's org charts empower businesses and researchers with the actionable data needed to make informed decisions, drive growth, and stay competitive in the global automotive market.